🧲 Books like this
Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising
Ryan Holiday · back to the book
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24 books with the same feel
Include books by the same authorCrushing It!: How Great Entrepreneurs Build Their Business and Influence and How You Can Too – A State-of-the-Art Guide to Personal Branding and Social Media
Gary Vaynerchuk · 293 pages
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore, Regis McKenna · 227 pages
Crossing the Chasm (1991; rev. 1999) demonstrates the existence of distinct marketing challenges for each market segment in the life cycle of new technology-based products. A significant gulf -- the "chasm" -- exists between the market made up of early adopters and the markets of more pragmatic buyers. To cross the chasm, a product team must identify the needs of pragmatic buyers and deliver a "wh
Free: The Future of a Radical Price
Chris Anderson
The New York Times bestselling author heralds the future of business in Free.In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving thi
Traction: A Startup Guide to Getting Customers
Gabriel Weinberg, Justin Mares · 240 pages
"Most startups don't fail because they can't build a product. Most startups fail because they can't get traction."--
Platform: Get Noticed in a Noisy World
Michael Hyatt · 261 pages
Without Their Permission: How the 21st Century Will Be Made, Not Managed
Alexis Ohanian · 260 pages
As Alexis Ohanian learned when he helped to co-found the immensely popular reddit.com, the internet is the most powerful and democratic tool for disseminating information in human history. And when that power is harnessed to create new communities, technologies, businesses or charities, the results can be absolutely stunning. In this book, Alexis will share his ideas, tips and even his own doodles
ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
Darren Rowse, Chris Garrett · 230 pages
Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, these two professional bloggers show you how to turn your passion for blogging into extra revenue. This practical guide to creating and marketing a blog with the potential for generating a six-figure income shows you how to c
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
Steven Gary Blank, Bob Dorf · 608 pages
"The Startup Owner's Manual is what it says: a comprehensive, step-by-step guide to getting startups right. It walks entrepreneurs through the customer development process that gets them out of the building, where customers live, to develop winning products customers will buy"-- "More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scal
Launch: An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
Jeff Walker · 257 pages
Rework
Jason Fried, David Heinemeier Hansson · 279 pages
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the c
The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Guy Kawasaki · 326 pages
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description.
Business Model Generation
Alexander Osterwalder, Yves Pigneur · 288 pages
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim · 240 pages
Viral Loop
Adam L. Penenberg · 274 pages
From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.
The Automatic Customer: Creating a Subscription Business in Any Industry
John Warrillow · 218 pages
"How smart companies can use subscriptions to win customers, increase cash flow, and ignite growth What do Zipcar, Netflix, and WhatsApp have in common? They are pioneers of the new subscription economy in which people pay automatically for much more than publications. John Warrillow, the acclaimed author of Built to Sell, offers a blueprint for winning subscribers for any kind of business. He exp
Steve Jobs
Walter Isaacson · 631 pages
Based on more than forty interviews with Jobs conducted over two years -- as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues -- Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industrie
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Eric Ries · 328 pages
"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to crea
Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel, Blake Masters · 224 pages
If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological st
Your Next Five Moves: Master the Art of Business Strategy
Patrick Bet-David · 275 pages
Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm
Verne Harnish · 176 pages
Innovation and Entrepreneurship
Peter F. Drucker · 288 pages
The Cluetrain Manifesto
Rick Levine, Doc Searls, David Weinberger, Christopher Locke · 190 pages
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
Al Ries, Jack Trout · 143 pages
Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.